Somehow, I Manage
over a billion copies sold
When I was 10 or 11 I figured out I could make Google pink with raw HTML and CSS, which felt illegal in the best way. My next birthday I got a subscription to a web design magazine. A year later, my school was putting on a musical and we had to sign up for a role. I handed in a note that said "I want to do the light, do the audio, or not participate." I got the light. Software and stagecraft showed up at the same time, and I never really put them down.
I spent my teens as an events technician, my early twenties running client projects on the side, and the last two years as operations manager at a large (and lovingly difficult) rental company, where I helped scale the team and the operation considerably. I learned a lot, shipped a lot, and eventually moved on. I still freelance in the field, both as a video/LED tech and occasionally as a project manager for complex setups and clients we have fun with.
Everything I do now sits under one company, Squared Lemon. That's where my event freelance work lives as videotech.nl, and where my software studio lives as sticky.software. I'm particularly obsessed with LED screens. HappyMaps, remap.video, and Guesswork are all built for the AV/rental crowd I've been part of for over a decade.
My partner calls it a spreadsheet brain: patterns jump out at me, and I want to build structure around them. I care about people, process, and pixels. I'm a classic introvert with a softer side than shipping software suggests. I didn't love school. I love figuring things out. Anything I can help with?